Steven Feld is Propela Tech’s Co-Founder and Chief Solutions Officer, blending healthcare operations expertise with technical leadership. After years in strategy and operations roles, he built Propela to solve real workflow problems with custom, scalable systems. He now leads a 40+ person team focused on building high-impact, scalable solutions.
Haya Fishman is Propela Tech’s Co-Founder and COO, bringing expertise in M&A, operations, and digital transformation. She leads delivery, integration strategy, and change management for clients adopting new technologies. Previously a Chief Legal Officer and corporate attorney, she also founded The JWE, a nonprofit supporting the economic advancement of Jewish women entrepreneurs.
As CTO, Chris oversees the Salesforce practice and drives technology strategy across the organization. With 10+ years in enterprise consulting, he’s known for designing scalable, AI-driven solutions that bridge technical depth with business goals. Outside of work, he’s often in the kitchen mastering authentic NY pizza.
Daniel Pries brings over 20 years of experience building and scaling engineering organizations. He most recently led two enabling teams at M&T Bank, one focused on portfolio and design tooling and the other on enterprise DevOps, driving a bank-wide SDLC transformation. A regular conference speaker and mentor, he's passionate about making great engineering effortless for the teams around him.
Jenny brings a background in product strategy, product management, and supportive leadership, along with a track record of successful software delivery in a variety of industries. Outside of work, she lives in Baltimore, MD, with her husband and their incredibly active 8-year-old son. When she's not chasing him around, she's a big traveler, an avid mystery novel reader, and a total Bravo enthusiast.
As Chief Engineering Officer at Propela Tech, Deepak drives engineering strategy and architecture across AI, backend systems, and scalable platforms. His time at NVIDIA and Flipkart taught him how to build great teams, design smart solutions, and ship technology that's reliable, intelligent, and delivers real impact.
As a Senior Solution Architect and Technical Lead, Jeff brings 10 years of experience building products at VC-backed startups, the last 5 in health tech. He specializes in taking complex technical products from concept to production and finding development plans that unlock value immediately while building toward the bigger picture. His recent roles have focused on working with patient data and using LLMs to extract structured, actionable information from unstructured documents like contracts. When he's not working, you'll usually find him making pasta from scratch or grilling.
Chana Gettinger is a Senior Solution Architect and Technical Lead. With 5 years of experience, she brings deep technical expertise in cloud computing, AI, and modern system architecture. She's passionate about getting to the core of client problems and solving them systematically, building secure, scalable systems and smart automations that reduce manual effort and drive measurable results, always keeping your business at the center of every decision.
As a Senior Salesforce Solutions Architect and Team Lead, Philip designs and builds solutions that simplify operations, strengthen processes, and help teams work smarter. With 8+ years of Salesforce experience across nonprofits, mid-market firms, and industry-leading enterprises, he's skilled at translating organizational challenges into scalable systems that stick. Outside of work, he's deeply into origami — ask him about paper folding and he'll happily spend the next hour talking through the geometry.
Daniel is a Senior Solution Architect and Technical Lead with experience at Goldman Sachs and several health-tech startups. He's passionate about building reliable, scalable systems and solving complex integration challenges that help teams work smarter and move faster.
As Vice President of Finance, Rina leads financial strategy, cash-flow management, and contract operations. With a background in accounting and financial analysis, she focuses on planning, compliance, and negotiation, helping align Propela's financial structure with its long-term growth and operational goals.
As Marketing Manager & Senior Salesforce Project Owner, Kiley guides projects from planning to delivery and ensures seamless collaboration across teams. She also leads marketing strategy, content, and design. With over 5 years in software, she combines creativity and structure to help clients achieve lasting results.
With over 20 years in software, Chana brings technical expertise and strategic focus to her role as Senior Project Manager. She partners with clients to translate challenges into actionable solutions, fostering collaboration and clarity that lead to meaningful, measurable outcomes across complex, fast-moving projects.
As a Project and Technical Manager, Rivka leads client engagements by driving day-to-day delivery, coordinating cross-functional teams, and supporting technical development from planning through deployment. With a background in software engineering and PSM certification, she enjoys translating business needs into practical, organized solutions that help teams work efficiently and effectively. She spent three years at MITRE supporting government technology initiatives across federal agencies and delivering complex mission-critical projects in high-impact environments.
As a Project Manager, Esther leads client projects from kickoff to completion with a focus on clarity, collaboration, and momentum. With experience in healthcare analytics, she specializes in optimizing processes and turning complex requirements into simple systems that make work smoother, faster, and more human.
As a Salesforce Developer, Chayim guides development projects and designs scalable, efficient solutions. He's delivered impactful Salesforce implementations across industries. He also taught himself to play piano and guitar by ear, proving that learning never really stops.
As a Senior Software Developer, Harun builds scalable platforms and backend systems that support complex, high-volume operations. With over a decade of experience across fintech, media, and healthcare, he specializes in cloud architecture and integrations. He's known for a collaborative, solutions-focused approach that delivers reliable, high-impact systems.
Feyiz holds a Bachelor of Science and a Master of Science in Computer Engineering and spent 10 years teaching before moving into tech. His work centers on backend development, ETL automation, and API design—building tools that streamline Salesforce integrations and drive smarter, more efficient processes across complex systems.
Adriano is a Senior Salesforce Solutions Architect and Team Lead who's passionate about translating customer needs and business rules into scalable and efficient solutions. With extensive CRM experience spanning multiple industries across North and South America, he delivers measurable business value and key results, applying agile methodologies and best practices.
Lucas is a Senior Salesforce Developer who builds scalable solutions that simplify operations and help teams work smarter, specializing in advanced Salesforce architecture, complex integrations, and AI-assisted development workflows that reduce manual effort. He enjoys translating business requirements into practical, organized systems.
Luan is a Senior Fullstack Developer with a background in data engineering. He specializes in helping data science and ML teams extract more value from data using AI and ML, and focuses on structuring the entire data flow into comprehensive end-to-end applications.
Thiago is a Senior Full Stack Developer who builds robust, reliable solutions that address business challenges and help clients achieve their goals, drawing on more than five years of experience across every stage of development, including database, back-end, front-end, and architecture design. Outside of work, he's a devoted dad who enjoys spending free time with his wife and kids.
As a Data Engineer, Jai builds scalable applications and integrations that simplify operations across healthcare and pharmacy clients. Experienced in Python, SQL, and Salesforce, he specializes in data automation and reporting. He's driven by transforming complex requirements into practical, high-impact technology that improves efficiency.
As a Software Developer, Noah designs automated solutions that connect complex systems and improve efficiency. From end-to-end EMR integrations with Salesforce to data extraction bots, he builds tools that remove manual steps and help clients streamline their operations through smart, scalable technology.
As a Senior Software Developer at Propela Tech, Himanshu designs and builds end-to-end solutions across the full stack using React, FastAPI, and Python. He's delivered scalable, high-performing systems for clients in healthcare and fintech, and takes pride in approaching every project with precision and unwavering commitment.
As a Development Team Lead, Riya designs and builds backend systems that solve operational challenges for complex workflows. She works primarily with Python (FastAPI), Node.js, and modern database architectures, focusing on reliability and performance. She enjoys leading projects end-to-end and bringing structure to fast-moving, multi-layered technical requirements.
