Our Team

Big-firm brains.
Small-team heart.

We bring the sophisitication of a top advisory firm with the accessibility of your favorite neighborhood coffee shop. High-performance solutions, delivered by a team that actually picks up the phone.
Steven Feld
Chief Solutions Officer & Co-Founder
LinkedIn
read bio
Close bio
CLOSE
Steven Feld
Chief Solutions Officer & Co-Founder

Steven Feld is Propela Tech’s Co-Founder and Chief Solutions Officer, blending healthcare operations expertise with technical leadership. After years in strategy and operations roles, he built Propela to solve real workflow problems with custom, scalable systems. He now leads a 40+ person team focused on building high-impact, scalable solutions.

Haya Fishman
Chief Operating Officer & Co-Founder
LinkedIn
read bio
Close bio
CLOSE
Haya Fishman
Chief Operating Officer & Co-Founder

Haya Fishman is Propela Tech’s Co-Founder and COO, bringing expertise in M&A, operations, and digital transformation. She leads delivery, integration strategy, and change management for clients adopting new technologies. Previously a Chief Legal Officer and corporate attorney, she also founded The JWE, a nonprofit supporting the economic advancement of Jewish women entrepreneurs.

Chris Reynolds
Chief Technology Officer
LinkedIn
read bio
Close bio
CLOSE
Chris Reynolds
Chief Technology Officer

As CTO, Chris oversees the Salesforce practice and drives technology strategy across the organization. With 10+ years in enterprise consulting, he’s known for designing scalable, AI-driven solutions that bridge technical depth with business goals. Outside of work, he’s often in the kitchen mastering authentic NY pizza.

Deepak Raj
Chief Engineering Officer
LinkedIn
read bio
Close bio
CLOSE
Deepak Raj
Chief Engineering Officer

As Chief Engineering Officer at Propela Tech, I drive engineering strategy and architecture across AI, backend systems, and scalable platforms. My time at NVIDIA and Flipkart taught me how to build great teams, design smart solutions, and ship technology that's reliable, intelligent, and delivers real impact.

Rina Appel
Vice President of Finance
LinkedIn
read bio
Close bio
CLOSE
Rina Appel
Vice President of Finance

As Vice President of Finance, I lead financial strategy, cash-flow management, and contract operations. With a background in accounting and financial analysis, I focus on planning, compliance, and negotiation. I joined in 2024 to help align our financial structure with Propela’s long-term growth and operational goals.

Daniel Schaffel
Senior Solutions Architect & Technical Lead
LinkedIn
read bio
Close bio
CLOSE
Daniel Schaffel
Senior Solutions Architect & Technical Lead

Daniel Schaffel joined Propela in 2025 as a Senior Solutions Architect & Technical Team Lead. With experience at Goldman Sachs and several health-tech startups, he’s passionate about building reliable, scalable systems and solving complex integration challenges that help teams work smarter and move faster.

Harun Peckar
Senior Developer
LinkedIn
read bio
Close bio
CLOSE
Harun Peckar
Senior Developer

As a Senior Software Development Engineer, I build scalable platforms and backend systems that support complex, high-volume operations. With over a decade of experience across fintech, media, and healthcare, I specialize in cloud architecture and integrations. I’m known for a collaborative, solutions-focused approach that delivers reliable, high-impact systems.

Reva Lipton
Solutions Architect
LinkedIn
read bio
Close bio
CLOSE
Reva Lipton
Solutions Architect

As a Solutions Architect, I design and implement scalable systems that bridge business needs with technical solutions. With a background in software engineering and expertise in Python and microservices, I bring over four years of enterprise experience developing efficient, data-driven applications that deliver real results.

Chayim Adler
Salesforce Developer
LinkedIn
read bio
Close bio
CLOSE
Chayim Adler
Salesforce Developer

As a Salesforce Developer and Team Lead, I guide development projects and design scalable, efficient solutions. Since joining in 2023, I’ve delivered impactful Salesforce implementations across industries. I also taught myself to play piano and guitar by ear, proving that learning never really stops.

Chana Zentmen
Senior Project Manager
LinkedIn
read bio
Close bio
CLOSE
Chana Zentmen
Senior Project Manager

With over 20 years in software, I bring technical expertise and strategic focus to my role as Senior Project Manager. I partner with clients to translate challenges into actionable solutions, fostering collaboration and clarity that lead to meaningful, measurable outcomes across complex, fast-moving projects.

Feyiz Pekel
Senior Software Developer
LinkedIn
read bio
Close bio
CLOSE
Feyiz Pekel
Senior Software Developer

I hold a Bachelor of Science and a Master of Science in Computer Engineering and spent 10 years teaching before joining in 2024. My work centers on backend development, ETL automation, and API design—building tools that streamline Salesforce integrations and drive smarter, more efficient processes across complex systems.

Devora Kogan
Project Manager
LinkedIn
read bio
Close bio
CLOSE
Devora Kogan
Project Manager

As a Project Manager, I lead projects from kickoff to launch with a focus on efficiency, transparency, and results. With a background in operations, I design systems that streamline workflows. The most rewarding part of my role is seeing clients’ day-to-day work become simpler and faster.

Esther Levenson
Project Manager
LinkedIn
read bio
Close bio
CLOSE
Esther Levenson
Project Manager

As a Project Manager, I lead client projects from kickoff to completion with a focus on clarity, collaboration, and momentum. With experience in healthcare analytics, I specialize in optimizing processes and turning complex requirements into simple systems that make work smoother, faster, and more human.

Riya Gandoriya
Development Team Lead
LinkedIn
read bio
Close bio
CLOSE
Riya Gandoriya
Development Team Lead

As a Development Team Lead, I design and build backend systems that solve operational challenges for complex workflows. I work primarily with Python (FastAPI), Node.js, and modern database architectures, focusing on reliability and performance. I enjoy leading projects end-to-end and bringing structure to fast-moving, multi-layered technical requirements.

Noah Wolfson
Software Developer
LinkedIn
read bio
Close bio
CLOSE
Noah Wolfson
Software Developer

As a Software Developer, I design automated solutions that connect complex systems and improve efficiency. From end-to-end EMR integrations with Salesforce to data extraction bots, I build tools that remove manual steps and help clients streamline their operations through smart, scalable technology.

Himanshu Shekhawat
Senior Software Developer
LinkedIn
read bio
Close bio
CLOSE
Himanshu Shekhawat
Senior Software Developer

As a Senior Software Developer at Propela Tech, I design and build end-to-end solutions across the full stack using React, FastAPI, and Python. Since 2023, I’ve delivered scalable, high-performing systems for clients in healthcare and fintech. I take pride in approaching every project with precision and unwavering commitment.

Jai Vangala
Data Engineer
LinkedIn
read bio
Close bio
CLOSE
Jai Vangala
Data Engineer

As a Software Developer, I build scalable applications and integrations that simplify operations across healthcare and pharmacy clients. Experienced in Python, SQL, and Salesforce, I specialize in data automation and reporting. I’m driven by transforming complex requirements into practical, high-impact technology that improves efficiency.

Kiley Reynolds
Marketing & Salesforce Project Manager
LinkedIn
read bio
Close bio
CLOSE
Kiley Reynolds
Marketing & Salesforce Project Manager

As a Marketing and Salesforce Project Manager, I guide projects from planning to delivery and ensure seamless collaboration across teams. I also lead marketing strategy, content, and design. With five years in software, I combine creativity and structure to help clients achieve lasting results.